Net Worth: $6 Million
Olajide Olayinka Williams Olatunji was born on 19 June 1996. His father is from Ibadan, Nigeria and his mother is from Islington, London. He was raised in Watford, Hertfordshire. He was educated at Berkhamsted School in Berkhamsted, where he met future Sidemen member Simon Minter Olatunji registered his first account on YouTube under the name “JideJunior” in 2008 while in his early teen. He opened his current channel in 2009. Olatunji dropped out of Sixth Form College to pursue his YouTube career once he was earning steady monthly revenue from his uploads. In an interview in 2014, he recounted, “I asked the teacher, ‘Should I leave?’ He asked, ‘How much are you making from YouTube?’ and I said, ‘Around £1,500 a month.’ He told me he was getting less than that.” His parents initially disapproved, but have since become supportive and have featured in a number of his videos. In 2009, KSI registered his YouTube account under the name KSI Olajide BT. KSI built his following from posting gaming-commentary videos of the FIFA video game series, although as his following has grown, his YouTube content has diversified to include more vlog and comedy style videos.
As of November 2020, he has received over 33 million subscribers and over 7 billion video views across his two individual channels. In 2015, Variety ranked KSI as the most influential celebrity among US teens. In 2019, he was ranked as the second most influential online creator in the United Kingdom by The Times. Having written and produced comedy rap songs in his early YouTube career, KSI has since recorded more serious releases, thus achieving ten top 40 singles on the UK Singles Chart, five of which reached the top 10.